Lululemon sets its sights on menswear
Description: Lululemon is planning to increase its target market by entering into menswear. Christine Day, CEO of Lululemon, believes future growth will come from this new target market. Source: Global BC Date: January 17 2013 Text Link: http://www.globaltvbc.com/lululemon+sets+its+sights+on+menswear/6442790625/story.html Questions for Discussion: Will men be keen to buy from Lululemon given its strong association with … Continue reading Lululemon sets its sights on menswear
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